Instant Marketing Consultation | Digital Marketing Solutions International

Digital Marketing Solutions International

Your marketing should fit the way your business actually works.

Step 1 of 5 Understand your business

What issue is your business facing?

Choose the answer that comes closest to your situation.

I do not know where to start. I need more customers. I want to launch my business. My marketing does not seem to be working. I want to expand my business. I want to understand which marketing channels I should use. I am not sure what the problem is.

What stage is your business currently in?

Planning or pre-launch Recently launched Operating for less than two years Established business Established and actively expanding

What does your business primarily sell?

How do customers do business with you?

Customers visit a store, office, clinic, restaurant, or other physical location We travel to the customer’s location or serve a local area Customers meet with us in person by appointment Customers can buy, book, or arrange service by phone Customers buy, book, or work with us online We serve customers nationally or internationally without requiring a local visit

How often does a typical customer buy from you?

Does your business experience predictable busy and slow periods?

Yes No I am not sure My business has not been operating long enough to know

When are your busiest and slowest periods?

Why do customers choose one business over another?

What usually prevents someone from becoming a customer?

Price Timing Financing Location Availability They choose a competitor We do not receive enough inquiries to know I am not sure

What do you know about why customers choose you or another business?

Another business sometimes wins on lower price Another business has a stronger reputation or more reviews Location or convenience affects the decision Another business presents itself more clearly or professionally Another business is easier to find Another business appears more established Another business offers more choices or better availability Customers regularly tell us why they prefer our business I do not know

What makes your business different?

How are customers finding and interacting with your business now?

Where do most of your customers currently come from?

Walk-in or foot traffic Storefront signs, vehicle signs, local visibility, or people passing by Referrals Repeat customers Search engines such as Google or Bing Google Maps or other map results Website or direct website visits Social media Email or text communication Paid digital advertising Print advertising, flyers, direct mail, or local publications Networking, community events, chambers, or local organizations Direct sales or outreach Marketplaces or directories Government or corporate contracts Other I do not know

Which marketing or visibility activities are you currently using?

Storefront signs, vehicle signs, or other physical visibility Print advertising, flyers, or direct mail Networking, community events, sponsorships, or local organizations Website Search Engine Optimization (SEO) Google Business Profile Google Ads / Search Engine Marketing (SEM) Other paid digital advertising Social media Email or text marketing Blog, educational content, or video Direct outreach or sales activity None consistently I am not sure

How easy is it for customers to find your business when they are already looking for what you offer?

Very easy. We already have strong visibility and customers regularly find us. Somewhat easy. We are visible, but there is room to improve. Difficult. We are not showing up consistently where customers look. I am not sure.

Does your business appear in AI-generated search answers when you search for the products or services you offer?

Examples include Google AI Overviews and answers from tools such as ChatGPT.

Yes, consistently Sometimes No I have not checked or I do not know

How quickly do you normally respond when someone contacts your business?

What normally happens after someone contacts you but does not buy immediately?

Do you know where your leads and customers come from?

Yes, we track this consistently. We track some sources. We usually ask the customer. We have analytics or records but rarely review them. No. I am not sure how to track this.

What marketing foundation is already in place?

Do you currently have a website for your business?

Yes, and it generates inquiries or sales. Yes, but it produces very few inquiries or sales. Yes, but I do not know how it performs. No.

How well does your website explain what you offer and how someone should contact, visit, book, or buy from you?

Very clearly Somewhat clearly It needs improvement I am not sure

Does your business have a Google Business Profile?

Yes, and we actively maintain it. Yes, but we rarely update it. No. This does not apply to my business.

Do you regularly request reviews from customers?

Do you currently have a customer or email database?

What are you trying to accomplish next?

What is your primary marketing goal right now?

What kind of expansion are you planning?

Reach more customers in the market we already serve Enter a new local service area or geographic market Open or promote another physical location Promote a new service or product Reach more customers online Expand nationally or internationally

How quickly do you need marketing to begin producing opportunities?

What monthly marketing investment is realistic for your business right now?

Current stage

Primary objective

Main constraint

Secondary constraint

Your stated issue

What needs attention first

Your Marketing Path

Why Your Plan Looks Like This

Recommended Marketing Focus

100%
strategic focus

What Deserves Attention Now

Your Priorities Now

Supporting Marketing Activities

Not a Priority Right Now

Recommended Marketing Frequency

Marketing activity	Recommended frequency	Why it is included

Need help putting the plan into practice?

Digital Marketing Solutions International can review your results with you and help determine which steps make sense to address first.

Review My Results With DMS